Life Happens created and coordinates the Disability Insurance Awareness Month (DIAM) campaign every May because disability insurance is arguably the most misunderstood of all major insurances. 

It’s a month when the industry comes together to do something about the enormous gap that exists between Americans’ need for disability insurance and the actual coverage they have. 

This year’s theme for the campaign is:

Rethink disabilities. Rethink disability insurance.

You may not have disability insurance because you think a disability will never happen to you. But defining disabilities might encompass more than you think. Simply put - you can’t tell if someone has a disability by looking at them. Invisible disabilities or chronic illnesses can take away your ability to earn a living just as easily as a visible impairment. Chances are, if you live long enough, you will most likely experience a disability in your lifetime. That’s why disability insurance is so important. It provides a portion of your income if you’re unable to work. In fact, you can also call it income insurance.

Rethink disabilities, and rethink disability insurance. Get insurance for your income today.

Submit the form below for 2022 resources, including our new social-media cover photo graphics, which are the perfect addition to all of your social sites.